American Icon: Alan Mulally and the Fight to Save Ford Motor Company
| Author | : | |
| Rating | : | 4.15 (740 Votes) |
| Asin | : | 1452658137 |
| Format Type | : | paperback |
| Number of Pages | : | 219 Pages |
| Publish Date | : | 2017-07-11 |
| Language | : | English |
DESCRIPTION:
"For those interested in the recent political interventions and maneuvers in the auto industry, this book provides a fly-on-the-wall view of the meetings and behind-the-scenes deal making necessary to revive an ailing giant." ---Library Journal
It was an extraordinary risk, but it was the only way the Ford family—America's last great industrial dynasty—could hold on to their company. Mulally and his team pulled off one of the great-est comebacks in business history. In the bestselling tradition of Too Big to Fail and The Big Short, American Icon is narrative nonfiction at its vivid and colorful best.. Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dys-functional culture of infighting, backstabbing, and excuses. As the rest of Detroit collapsed, Ford went from the brink of bankruptcy to being the most profitable automaker in the world. American Icon is the compelling, behind-the-scenes account of that epic turnaround. He spent countless hours with Alan Mulally, Bill Ford, the Ford family, former executives, labor leaders, and company directors. On the verge of collapse, Ford went outside the auto industry and recruited Mulally—the man who had already saved Boeing from the deathblow of 9/11—to lead a sweeping restructuring of a company that had been unable to overcome d
He was the public address announcer for the New York Mets from 1988 to 1993. Bryce G. An award-winning on-camera host, Pete has worked on many industrial films and has done hundreds of commercials, promos, and narrations. Hoffman is an award-winning journalist who has covered the auto industry, both in the United States and around the world, since 1998.Pete Larkin is an AudioFile Earphones Award winner and a 2014 Audie Award finalist.
S. Power said If you liked the Walter Isaacson book "Steve Jobs", you are going to love this one on Alan Mulally. Both are of similiar quality. I highly recommend that you read this book and fully agree with what the other positive reviewers are saying about it. This book itself was not just a good read about a stalwart man, and an incredible company, it is an epic tail of a Great American Manufacturing Dynasty brought back from the brink of extinction. Reading it really inspired me to learn even more about Mulally, The Ford Motor Company, a. "Great book - takes a very complex series of events and makes it into an easy and enjoyable book to read - highly recommend!" according to Avid Reader in Northern Wisconsin. Extremely well written. I had followed Mulally's career at Boeing (as a supplier to Boeing). When he took one of the toughest jobs and became CEO of Ford, I was intrigued by how he would handle the challenge given the business culture in Detroit.Hoffman does an extraordinary job of pulling the reader into the Thunderbird room for the Thursday meetings, explaining the relationship between Bill Ford an. Leadership Legend's Legacy This is a fantastic read for anyone interested in effective leadership encompassing both hard and soft edges. An amazing story of a huge business turnaround against historical and severe economic odds. Definitely one to keep at your desk for future reference. Whenever you think your business or situation is dire, have a look at this book, think again and make it happen!