The Burger King: Jim McLamore and the Building of an Empire
| Author | : | |
| Rating | : | 4.63 (524 Votes) |
| Asin | : | 0070452555 |
| Format Type | : | paperback |
| Number of Pages | : | 286 Pages |
| Publish Date | : | 0000-00-00 |
| Language | : | English |
DESCRIPTION:
A Must-Read For Any Entrepreneur This book unfolds to you the making of a billion-dollar chain store. It shares with you the vision of the author and a dream of a restraurant business. I was deeply moved by how hard Jim has worked when his first two restaurants were starting out, and not even have time to spend with his new-born children. This is very true for any new entrepreneur who is thinking about opening a new businessmake the commitment.. "an old warlord of ketchup" according to Sean Patrick Innocent Dineen. A dynamic example of the early years of fast food, Hidden gems.. Wellington said The Burger King in Brazil. I would like to know if the book "The Burger King" will be available in Brazil, in portuguese. Thanks
Brimming with McLamore's never-say-die spirit and drawing interesting parallels to the experiences of McDonald's founder Ray Kroc, this is the definitive look at an American original and philanthropist who helped usher in the fast-food era.. He charts its growth over four decades, from the opening of the Insta Burger King in 1954 and the arrival of the Whopper to the chain's memorable (and not so memorable) ad campaigns. In this intimate autobiography that entrepreneurs and managers will find instructive and inspirational, Jim McLamore looks back on the origins of the Burger King empire
The Burger King: Jim McLamore and the Building of an Empire, by cofounder James McLamore (who died in 1996 at age 70), relates in plain-spoken and honest fashion the story of a corporation that grew from a handful of struggling south Florida drive-ins to become the second-largest fast-food chain in the world. . The history of Burger King is not nearly as well known as the almost simultaneous development of arch rival McDonald's, but that doesn't mean Burger King's rags-to-$9-billion tale will prove any less instructive or inspiring to today's budding entrepreneur