Why GM Matters: Inside the Race to Transform an American Icon
| Author | : | |
| Rating | : | 4.23 (667 Votes) |
| Asin | : | 0802717187 |
| Format Type | : | paperback |
| Number of Pages | : | 288 Pages |
| Publish Date | : | 2017-12-01 |
| Language | : | English |
DESCRIPTION:
Where pundits say we'd be better off without GM, he shows how inextricably linked GM and the nation's economy still are: The country's largest private buyer of IT, the world's largest buyer of steel, the holder of pensions for 780,000 Americans, GM accounts for a full 1 percent of our country's GDP. Where critics say that GM has sat on its hands while the market changed, Holstein demonstrates that GM has already radically retooled its entire operation, from manufacturing and cost structure to design. A dollar spent on GM has profoundly different consequences from a dollar spent on Toyota.Following a diverse cast of charactersfrom Rick Wagoner, the controversial CEO, to design director Bob Boniface, to Linda Flowers, a team leader on the line in Kansas CityHolstein examines the state of GM's health and builds a persuasive argument that GM is essential to our nation's well-being and, with the right economic climate, ready to compete with Toyota as one of the biggest global automakers.. To critics like Thomas Freidman and Mitt Romney, it was a sign that the American auto industry should be led out to pasture;
energy independence. Holstein argues that GM is worth saving because for every manufacturing job, there are 10 jobs throughout the whole chain of suppliers that also serve Ford and Chrysler; thus, a GM failure could mean the collapse of the entire auto industry. From Booklist General Motors once dominated the auto industry, garnering more than 50 percent of the U.S. Holstein’s defense of GM makes sense at a time when the company is about to begin production of a fuel-efficient, plug-in hybrid, a critical bridge to U.S. Holstein, author of Manage the Media (2008), takes a look beyond the sound bites t
Samuel Valdes Montemayor said Good to understand GM's efforts.. This book helps understand the efforts that GM has made in the last decade to improve its quality, car's design and operations. This book does not have the needed detail to understand the complex situation GM is in. No single book can cover it, though. I disagree with the author's point of view. He believes that GM has gone a long path of improvement and now is on the same competitive edge as Japanese cars, and that the current problem is customer's perception. I disagree. I believe GM has to go through a co. Why GM Matters After reading this book I am sure you will agree with its title "Why GM Matters." The storyline is very factual and well written. I have worked at General Motors for over 35 years and I believe Mr. Holstein has done an excellent job recreating the past and present stories of General Motors. It covers GM from it early beginnings 100 years ago but, focuses primarily on GM's recent struggle to survive.This book highlights GM's continued efforts to improve and transform its company over the last decade. GM recog. "An important story poorly told" according to Ursa Major. The transformation of GM (and Ford under Alan Mullaly) in the last few years has been extraordinary, as Wagoner and team have changed a resistant corporate culture, reduced costs, vastly improved quality, and fought entrenched customer perceptions formed by two decades of poor domestic product. The author gives a good narrative of a number of these aspects. Unfortunately, the overall book is flawed enough that I came away disappointed.The first problem is one outside the author's control - the world has chan
William J. Holstein has written for BusinessWeek , the New York Times, and Fortune, among other publications, and is the author of the books Manage the Media and The Japanese Power Game.